The method is to create a unique real time method to deliver customer information to various customer touch-points by way of a real-time unique value. This value is re-calculated after every action a customer makes. The value is calculated using a scoring system built into our analytical Engine. All interactions made by the customer is sent to this Analytical Engine using agents located at the touch-points. The new calculated value is updated back at all touch –points.
The method helps the business in optimizing customer value by use of real-time information. The method also helps in automating processes, which helps in saving time and resources, considerably.